Explanation: Shows the average donation value per transaction.
Formula: Trading Revenue / Sales Transactions
Report codes used: REV.TRA, SAL.TRA
Explanation: Shows the percentage of donor growth per month.
Formula: (Total Customers - Total Customers Last Month) / Total Customers Last Month * 100
Report codes used: CUS.TOT
Explanation: Shows the wages and overheads costs as a percentage of trading revenue.
Report codes used: EXP.WAG, EXP.COS, EXP.WAG, REV.TRA
Explanation : Shows recurring revenue and one-off revenue.
Report codes used: REV.TRA.REC, REV.TRA
Explanation: Shows the top ten operating expenses for the year. Any operating expenses outside of the ten show as 'Other'.
Formula: Expenses - Cost of Goods Sold - Wages and Salaries - Income Tax Expense
Report codes used: EXP, EXP.COS, EXP.WAG, EXP.TAX
Explanation: Shows the number of total donors and new donors for each month of the year.
Formula: Total - (Total Customers - New Customers), New - New Customers
Report codes used: CUS.TOT, CUS.NEW