Google Analytics Chart

Daily Unique Visits

Explanation

Shows the number of unique daily visits to your website, allowing you to see how many visits by new users happen on a daily basis.

Report codes used

 ATT.WEB.SITE

Daily Visits

Explanation

Shows the number of daily visits to your website, which shows what days of the week people are mostly visiting your website. This can indicate when updates and website changes should take place.

Report codes used

ATT.WEB.SITE 

Monthly Unique Visits

Explanation

Shows the number of unique monthly visits to your website. Allows you to gauge what months your website is most popular and plan for seasonal based sales, specials, or events.

Report codes used

ATT.WEB.SITE 

Monthly Visits

Explanation

Shows the number of monthly visits to your website. Allows you to gauge what months your website is most popular and plan for seasonal based sales, specials, or events.

Report codes used

ATT.WEB.SITE

New vs Returning Visits

Explanation

Shows what percentage of new and returning customers are visiting your website.

Report codes used

 ATT.WEB.SITE

Originating Source

Explanation

Shows the the originating source of visitors to your website, which allows you to track how useful your online referrals are.

Report codes used

 ATT.WEB.REFERRER

Explanation

Shows the top five most popular pages within your website. This demonstrates the usability, functionality, and popularity of your website and shows what people are looking at most frequently.

Report codes used

 ATT.WEB.PAGE

Revenue per Site Visit

Explanation

Measures the revenue earned per visit to your website.

Formula

Revenue / Monthly Visits

Report codes used

REV.TRA, ATT.WEB.SITE 

Social Network Referrals

Explanation

Shows the number of social network referrals to your website. This indicates how customers find out about your organisation, which can help to direct future marketing efforts.

Report codes used

 ATT.WEB.SOCIAL

Time on Site

Explanation

Shows how long users are spending on the website per month. The easier the navigation, the less time should be spent on the website.

Report codes used

ATT.WEB.SITE 

Unique Visits by Country

Explanation

Shows the proportion of unique visits by country. This gives insight to where the most potential is coming from in the different countries.

Report codes used

ATT.WEB.COUNTRY 

Visits by Country

Explanation

Shows the proportion of visits by country, which allows you to track which geographic markets are looking at your website the most.

Report codes used

 ATT.WEB.COUNTRY

 

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